Eastman Industries Limited

Focal Point, Ludhiana, Punjab


Send Email
0804895077282% Response Rate

Home » Introduction » The Concept

The Concept


Have you ever wondered how Addo India tyres are made? Each tyre undergoes an extensive process beginning with raw materials and ending with a final inspection. This ensures that each tyre is made with the same attention to quality that our company is reputed for.

Mixing the materials
Various grades of natural and synthetic rubber are combined with carbon black, sulphur and chemical products in an internal mixer to meet specific compound requirements. The resulting blend is called the "master batch", which is formed into rubber sheets, and cooled. Some rubber is used for additional processing while the majority is prepared for the extruding stage

Extruding the tread
Heat is applied to the rubber to make it more elastic and then it is put through extruders machines where the tread and sidewalls, which require two different rubber compounds, are formed into the required shapes. The extruders produce a continuous sheet of tread rubber, which is then cooled and cut to specific tyre lengths. 

Weaving the plies
Spinning cords such as rayon, nylon, steel and polyester undergo a process called “calendering”, where they are woven into sheets and coated with rubber on both sides. Once this is finished, the sheets are then cut at the proper angle into specific widths and lengths and eventually used for casing and cap plies, while steel cords are used for the belts. 

Preparing the bead core 
The bead core is formed by aligning, and then coating plated steel wires with rubber. After, it is wound on a coil a certain number of times to form bead rings, which provide a specific diameter and strength for a particular tyre. 

Building process
The building process involves two stages. Stage 1: Beginning with the woven sheets, the inner liner, body plies and sidewalls are placed on the building drum. The correctly-positioned beads rings are then attached, which results in the automatic wrapping of the ply edges around the bead core, and the simultaneously movement of the sidewalls into position. Stage 2: The tyre is shaped by inflating the rubber and applying sidetread rubber, two steel belts and a cap ply to achieve a "green" tyre. 

The “green” tyre is placed in a curing press for a certain period of time (10-15 minutes) at a specific pressure and temperature. Once heat and pressure has been applied to the tyre, it is then removed from the mould having achieved its final size, shape and tread pattern. 

Excess rubber from the curing process is removed, and the tyre is trimmed to order. 

Final inspection
Each tyre is visually and electronically inspected for balance, quality and uniformity. This final check ensures consistent and reliable performance.

Tire Care & Safety

Addo India has always been an advocate of tire safety. However, there are some situations where a tire failure can't be avoided, but by taking some simple, time-efficient safety precautions, drivers can avoid most flat tires. Tire technology has made some remarkable advancements in the last decade, but to be as safe as possible, drivers should regularly examine their tires before getting on the road. For more information on how you can safeguard yourself and your vehicle, please refer to the Rubber Manufacturers Association.

Another way to safeguard yourself and your tires is to register your tires. Everytime you purchase our tires, request a Department of Transportation (D.O.T.) card from your dealer. By completing this card, your are ensuring that we can reach you in the event of a recall.

Match Mounting

Mounting Procedures
For the proper mounting of Addo India tires, be sure to observe some basic precautions: 
  • Wheel is securely seated on the hub face.
  • All lugs have proper torque.
  • There is no buildup of dirt between the hub and wheel.
  • The wheel is not bent.
  • Both tire beads are securely seated on the rim.
Custom or Alloy Wheels 
While custom or alloy wheels require an increased level of care over steel wheels, it is vitally important that each customer receives the highest level of service. There are several key points to note when mounting Addo India tires. Following these basic precautions not only yields consistent results, but satisfied customers—and that translates into return business and new referrals.

Avoid scratching or bending alloy wheels during installation 
These wheels are manufactured with extremely soft metals with a greater sensitivity to scratching and distortion under pressure. Modern tire machines apply equal pressure to both top and bottom beads with no pressure on the wheel itself. A pad on the base of the mounting machine protects chrome-plated, painted or machined wheels from scratches and damage.

During the mounting process, proper lubrication is a must 
Lubricate both top and bottom beads with an approved tire lubricant. If the beads do not seat at 40 psi, break the entire assembly down and re-lubricate the bead areas. 

Observe match-mounting procedures 
Proper tire and wheel assembly balancing is important from a vehicle safety standpoint. In high-speed driving, improperly balanced tire/wheel assemblies will cause a vehicle to lose stability and not operate in a safe and comfortable manner. Improperly balanced tire/wheel assemblies also cause abnormal treadwear patterns. 

To facilitate proper balancing, Addo India places red and yellow marks on the sidewalls of its tires to enable the best possible match-mounting of the tire/wheel assembly. There are two methods of match-mounting Addo India tires to wheel assemblies using these red or yellow marks:
  • Uniformity (red mark)
  • Weight (yellow mark)
Warning: Improper mounting, underinflation, overloading or tire damage may result in tire failure, which may lead to serious injury. Tire and rim sizes must correspond for proper fit and application. Never exceed 40 psi to seat beads. Warning: Tire changing can be dangerous, and should be done only by trained persons using proper tools and procedures established by the Rubber Manufacturers Association. Failure to comply with proper procedures may result in incorrect positioning of the tire, tube or wheel assembly, causing the assembly to burst with explosive force sufficient to cause serious physical injury or death. Never mount or use damaged tires, tubes or wheel assemblies.

Uniformity Method 
When performing uniformity match-mounting, the red mark on the tire, indicating the point of maximum radial force variation, should be aligned with the wheel assembly's point of minimum radial run-out, which is generally indicated by a colored dot or a notch somewhere on the wheel assembly (consult manufacturer for details). Radial force variation is the fluctuation in the force that appears in the rotating axis of a tire when a specific load is applied and the tire rotated at a specific speed. It is necessary to minimize radial force variation to ensure trouble-free installation and operation. Not all wheel assemblies indicate the point of minimum radial run-out, rendering uniformity match-mounting sometimes impossible. If the point of minimum radial run-out is not indicated on a wheel assembly, the weight method of match-mounting should be used instead. 


The technical definition of balance is the uniform distribution of mass about an axis of rotation, where the center of gravity is in the same location as the center of rotation. A balanced tire is one where mass of the tire—when mounted on its wheel and the car's axle—is uniformly distributed around the axle (its center of rotation). Balanced tires can spell the difference between a positive and negative driving experience. Drivers of high performance vehicles will be more sensitive to imbalance problems, but no driver is happy with an annoying vibration.

An out-of-balance tire and wheel assembly:
  • Degrades ride quality and driver comfort.
  • Shortens the life of tires, bearings, shock absorbers and other suspension components. Vibration is the most noticeable effect of imbalance.
  • It is dependent on vehicle speed.
  • It often first becomes apparent between 40 and 45 mph and increases in magnitude with greater speeds.
Sources of Imbalance 
Two sources of imbalance occur in tires: heavy or light spots in the tire and radial or lateral run-out. Imbalance also can be caused by:
  • Variations within the wheel, such as thickness and welds.
  • Rotor and axle imbalances.
Heavy or Light Spot Imbalance 
There are two types of imbalance caused by heavy or light spots: static and dynamic.
  • Static imbalance: Occurs when there is a heavy or light spot in the tire so that the tire won't roll evenly and the tire/wheel assembly undergoes an up-and-down movement.
  • Dynamic imbalance: Occurs when there is unequal weight on both sides of the tire/wheel assembly's circumferential centerline. The tire/wheel assembly has a side-to-side movement.
Heavy or Light Spot Balancing
Achieved either statically or dynamically, depending on the type of imbalance that has occurred.
  • Static balance: Achieved with a bubble balancer but does not correct for dynamic imbalance.
  • Dynamic balance: Achieved with a spin balancer where the tire/wheel assembly is balanced both statically and dynamically.

Radial or Lateral Run-out Imbalance 
This results from poor bead seating on the rim or the placement of components. Poor bead seating is usually the result of improper mounting or the use of improperly made wheels. A small degree of this imbalance is acceptable, but too great a run-out causes vibration and excessive tire wear.
  • Radial Run-out: An "out-of-round" situation where vibrations are produced as the wheel spindle moves up and down.
  • Lateral Run-out: A side-to-side or wobbling movement of the tire and wheel. It is less common than radial run-out. Sensitivity of a vehicle to vibration from radial run-out is four to eight times that of wobble from lateral run-out.
Run-out Balancing 
Depends on whether it is radial or lateral run-out.
  • Radial run-out balancing: Achieved by rotating the wheel and tire assembly two stud positions on the hub, or by rotating the tire 180¡ on the wheel. If run-out is still over specification, check wheel run-out and mark the low point. Rotate to match the high point of the assembly run-out with the wheel low point. If the assembly run-out is still too high and the wheel is within specification, replace the tire.
  • Lateral run-out: Achieved by using a run-out gauge to check both the tire and wheel. Chalk-mark the highest point of run-out on both the wheel and tire. Replace whichever (wheel, tire, or both) is out of specification.


For improved overall performance and extended tire tread life under various driving conditions and speeds, it is imperative that the tires be in proper alignment with the vehicle. Poor or improper alignment occurs when the suspension and steering systems are out of adjustment. 

Several factors may be involved with poor alignment. Be aware that customers tend to replace tires rather than correct the real problem—alignment. The result can be a dissatisfied customer who switches from one tire manufacturer to the next with the same result and eventually goes elsewhere to buy new tires. 

For most vehicles, poor alignment results in excessive and/or uneven tire wear. Improper alignment can reduce a tire's life by more than 70%.

Improper Alignment and Correction 
Poor or improper alignment typically results in a variety of abnormal treadwear patterns that are "readable." These clues often point to one or more sources of the problem that can be measured and corrected. But before taking any alignment measurements, check the following: 
  • Proper inflation of each tire: Pressure over or under recommended levels will affect some alignment measurements.
  • Ride height: Ride height is the distance between the vehicle's frame and the road. Because all alignment specifications are relationships between various suspension components, ride height becomes the reference point for all alignment measurements. Therefore, proper alignment is not possible if ride height is higher or lower than factory ride height specifications.

Alignment Measures

Refers to the distance between the front and rear axles measured at the hub centers. This distance should be equal on both sides of the car. If not, some suspension components are worn, bent or damaged.

Relates to the distance of each wheel to the vehicle's centerline. Each wheel should be equidistant from this centerline so that, as the vehicle moves straight ahead, wheel tracks are parallel to the vehicle's centerline (e.g., the axle should not be cocked). 

To determine caster, first draw an imaginary line through the upper and lower ball joints. The angle made by this line (the steering axis) with another imaginary line drawn perpendicular to the ground (the centerline) is the caster. If the angle between the steering axis and centerline is toward the front of the car, caster is negative. If toward the rear of the car, caster is positive. Measured in degrees, caster plays a large role in determining both steering feel and high-speed stability. The goal of proper caster alignment is to achieve optimal balance between low-speed steering effort and high-speed stability. An increasingly positive caster enhances high-speed stability, but increases low-speed steering effort. An increasingly negative aster decreases low-speed steering effort and high-speed stability. For cars with power steering, an increase in low-speed steering effort increases the rate of wear in the power steering system. With most suspension designs, there is a trade-off between caster and camber angles at the extreme limits.

Viewed from in front of the vehicle, camber describes tilt of the tire from vertical. A tire has negative camber when its top inclines toward the vehicle. Positive camber occurs when its top tilts away from the vehicle. Camber is measured in degrees, and varies by car model and year. A wheel's camber angle should be adjusted to maximize a tire's contact with the road's surface under given loaded cornering conditions. Because a tire's camber changes slightly as its suspension moves during travel, the static angle at which the camber is set will depend on driving habits. If a driving style entails hard cornering, outside tires (heavily loaded) will need to have a statically set negative camber. If driving is on highways where tires are mainly subjected to lightly loaded cornering conditions, the static camber setting should be zero or slightly positive. Camber plays a large role in determining both the overall handling feel of a vehicle and how a tire wears across its treadface. A tire wears most at the point(s) where the majority of the vehicle's load rests. A properly set camber maximizes a tire's contact patch, leading to even wear. Excessive negative or positive camber has an adverse effect on treadlife by causing premature outer or inner shoulder wear.

If you were able to view the front tires of a vehicle from above the car, you would expect them to look exactly parallel to each other. In fact, they rarely are. The difference in distance between the front edge of the tires and the rear edge is called toe. Toe describes how close to parallel the two tires are, and whether they are toed-in (closer at the front of the tire) or toed-out (closer at the rear of the tire). The goal of toe is to provide proper tire wear through various driving conditions. The amount of toe your suspension is set to varies by the drive layout of your vehicle, driving preference, and car's handling characteristics.

Reading Tyres

Being able to read and comprehend the information printed on a tire's sidewall will make it easier for you to understand your tires and assist you in choosing a replacement set.


If tyres are kept properly inflated and rotated on a regular basis than they would provide trouble-free service mile after mile. Here are a enlistment of FAQs that will tell requisite knowledge about tyre maintenance.

What is the importance of proper inflation?
Proper inflation is the single most important factor in tyre care. It is strongly recommended to follow the tyre inflation specifications recommended by the vehicle manufacturers. The recommended tyre inflation is provided in owner's manual and posted on some places in vehicle. Tyre inflation should be checked when tyres are cold or has been driven less than a mile. Check and adjust tyre inflation in every few weeks. 

What is the importance of rotation?
Regular and proper tyre rotation ensures uniform wear to all the tyres on a vehicle. It is recommended that tyres should be rotated in a "modified X" pattern. In this pattern, only those tyres are crossed to the opposite side of the vehicle, which are being moved to the drive axle. Rest of the tyres are moved from the drive axle to the free rolling axle. This method provides even and uniform tread wear pattern to all the four tyres. Owner's manual describes rotation recommendations for a vehicles. In case of no intimation of rotation period, tyres should be rotated every after 6,000 to 8,000 miles.

How long original equipment tyres last?
It is not possible to state any written mileage promise on any type of tyres as original equipment. As it depends largely on several factors such as styles, construction features, vehicle's applications, geographical conditions, driving habits etc. However, If maintained properly, tyres can run for longer without any difficulties. In addition, any tyre wear concern should be put forth to the authorized distributor or retailer for evaluation.

What is alignment?
A vehicle is said to be properly aligned when the tire and wheel assemblies are running straight. Proper alignment is necessary for precise steering. Uneven front/rear tire wear in vehicle's steering response indicate misalignment. The alignment can affect tyre mileage and performance.

What is vibration?
Vibration indicates a problem in the car that needs attention. The tyres, suspension system and steering system are the possible cause of vibration. The vibration can lead to excessive tire and suspension wear, which can be dangerous in driving.

Should tyres get replaced with the same size tyres?
Yes, always. It is advised to choose a tyre having similar size as original tyres have. Smaller size tyres should never be selected for tyre replacement. In other cases, tyres can be replaced as per the approved options recommended by the vehicle manufacturers.

Should I provide special attention to my new tyres?
Yes, as new tyres may probably provide different feel from the replaced tyres. It takes a little time to get familiar with the performance and handling of new tyres. Special attention should be provided while braking, accelerating, driving in the rain etc. as these times clearly indicates the noticeable differences.

How do I know about the requirement of new tyres?
Eastman offers its tyres with tread wear indicator bars molded into the tread. Once the tread start showing the solid rubber bars across the tyre width, it is the time to replace the tyre. In addition, visual appearance also provides clear idea about the tyre replacement.

Why do tyres need to be balanced?
It is important to have properly balanced tyres for comfortable driving and long tyre life. Unbalanced tyres cause vibration, premature tyre wear as well as wear to vehicle's suspension. Tyres should be balanced when mounting or remounting on wheels.

Application Chart

As per Tire & Rim Association, Inc there are different codes of OTR tires that are further classified by Tire tread, thickness TRA code classifications includes. Regular Tread (E-2 / E-3 / G-2 / G-3 / C-2 / C-3 /) Deep Tread (E-4 / C-4 / C-4S) & Extra Deep Tread (L-5 / L-5S) Customers can choose the appropiate TRA code as per their specific requirements, the detailed information of which (or TRA codes) depending upon various applications is mention below.

Note : Designates Recommended TRA Code against suitable applications

Events & Participation

Events & Participation
Fair Participation
Agrishow Brazil, 28th April to 2nd May 2014

Reifen, Germany, 27th May to 30th May 2014

Latin American & Caribbean Tyre Expo, Panama, 23rd July to 25th July 2014

CITEXPO Shanghai - 2012 Participated in China International Tire Expo 2012 from 12th to 14th September, 2012.
We thank everyone for an overwhelming response.

REIFEN CHINA-2010 Reifen China-2010from 25th to 27th November 2010, Shanghai, China

  • Participated in Namaskar Africa - 2010 in Nairobi, Kenya.

  • Participation in Automechanika 2008, Dubai
  • We got an extremely good response in this fair, in Dubai. It gave us an opportunity to interact closely with our clients and also identify the emerging trends in the industry.

RTF SHOW - 2008
  • Participation in RTF Show, 2008
  • The fair was held in china and we won appreciation from the clients from various parts of the world.



Contact via E-mail
Contact via SMS
Addo India (Sr. Manager)
Eastman Industries Limited
No. C-87, Focal Point, Phase 5
Ludhiana - 141010, Punjab, India
Call Us: 
Call Response Rate: 82%
Share Us :

© Eastman Industries Limited. All Rights Reserved (Terms of Use)
Developed and Managed by IndiaMART InterMESH Limited

Eastman Industries Limited